Why Data & Psychographics Can Be A Game Changer For Your Business with the Chief Concept Officer of MADabolic, Brandon Cullen
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Episode Guest
In search of life’s [im]perfect soundtrack, Brandon brings an edgy approach to entrepreneurship through the valuable experience he’s earned as a professional athlete turned business owner. Brandon hosts the entrepreneurial-inspired podcast, Playing Guilty, and is the Co-Founder and Chief Concept Officer of MADabolic - the industry’s premiere strength-driven interval training franchise.
Why Data & Psychographics Can Be A Game Changer For Your Business with the Chief Concept Officer of MADabolic, Brandon Cullen
Episode intro
Are you looking for a way to grow your business and improve the quality of leads you are getting? Would you like to have more customers that convert and also generate more revenue? Then this week’s podcast episode is for you. Tune in to hear as Brandon Cullen, Chief Concept Officer for MADabolic, shares his tips and tricks about how diving into your data and focusing on archetypes and avatars can be a game changer for your business.
In search of life’s [im]perfect soundtrack, Brandon brings an edgy approach to entrepreneurship through the valuable experience he’s earned as a professional athlete turned business owner. Brandon hosts the entrepreneurial-inspired podcast, Playing Guilty, and is the Co-Founder and Chief Concept Officer of MADabolic - the industry’s premiere strength-driven interval training franchise.
Be sure to take notes as Brandon shares why:
- You should have different customer archetypes for the different markets you serve
- Why you should have avatars not only for your customers but also for your employees
- It’s important to define your customer avatar down to the type of shoes they like and music they listen to
- Data and psychographics can be a game changer for your business
- Zeroing in on your core customer and blocking out all the noise will help grow your business
- If you run any type of marketing campaign you want 51% of people to like it and 49% of people to hate it
Get motivated to grow your business and generate more revenue with Brandon’s tips - let’s get hacking!
Follow the Local Business Hacks podcast for more inspiring interviews, hacks, and insider secrets to help grow your business.
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