Skip to content

How Fitness & Franchising Can Lead To A Fulfilling Life with the CEO of Alloy Personal Training, Rick Mayo

Episode Guest

Rick Mayo is the founder and CEO of Alloy Personal Training, est 1992. Rick and his team have licensed the Alloy training systems to over 2,000 clubs worldwide. Alloy has recently pivoted to a full franchise model to better serve our communities and owners.

Rick is a featured speaker at conferences domestically and internationally, speaking on how to best run service based businesses, leadership and create an amazing customer experience. He has written numerous articles on the business of fitness for trade journals and contributes regularly to national publications such as Men’s Health. Rick sits on the board for the GA State exercise science department as well as the Association of Fitness Studios. Rick is also an NSCA certified personal trainer and has also been elected to the Industry Board of Advisors for the American Council on Exercise.

How Fitness & Franchising Can Lead To A Fulfilling Life with the CEO of Alloy Personal Training, Rick Mayo

Episode intro

Are you a business owner and/or franchisor who wants to feel more fulfilled in your life? Are you looking for simple tips and tricks to implement that can improve your business and increase growth opportunities for yourself and your franchisees? Then this week’s podcast episode is for you. Tune in as Rick Mayo, the CEO of Alloy Personal Training, shares the hacks he’s learned over the years to increase his happiness in business and in life.

Rick Mayo is the founder and CEO of Alloy Personal Training, est 1992. Rick and his team have licensed the Alloy training systems to over 2,000 clubs worldwide. Alloy has recently pivoted to a full franchise model to better serve our communities and owners.

Rick is a featured speaker at conferences domestically and internationally, speaking on how to best run service based businesses, leadership and create an amazing customer experience. He has written numerous articles on the business of fitness for trade journals and contributes regularly to national publications such as Men’s Health. Rick sits on the board for the GA State exercise science department as well as the Association of Fitness Studios. Rick is also an NSCA certified personal trainer and has also been elected to the Industry Board of Advisors for the American Council on Exercise.

Be sure to take notes as Rick shares:

  • Why entrepreneurship is a self-help journey disguised as a business
  • How to pick the best real estate locations for your franchises
  • Tips for preparing for the upcoming recession as a franchisor
  • How using ChatGPT can save you time, improve your marketing, and make your business more efficient and successful
  • How combing fitness and franchising can help you grow and help others grow around you and lead to fulfillment and happiness 

Get ready to be motivated by Rick’s powerful tips - let’s get hacking!

Follow the Local Business Hacks podcast for more inspiring interviews, hacks, and insider secrets to help grow your business.

Latest Blog Posts