What To Look For When Buying A Franchise with Franchise Owner of Elements Massage Pinecrest, Hector Morales
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Episode Guest
With over 25 years of management experience in the retail market, Hector Morales has honed his skills in developing teams that deliver exceptional customer service while driving sales, profitability, and operational excellence. Throughout his career, he has worked for some of the largest retail companies in the industry and leveraged that experience to develop his skills and has become more successful at each new opportunity. With a proven track record of making significant contributions to each organization he has worked for, he decided to take the leap and purchase franchise locations to start his own successful companies. This decision has allowed him to apply his wealth of experience and knowledge to drive success for his own businesses.
What To Look For When Buying A Franchise with Franchise Owner of Elements Massage Pinecrest, Hector Morales
Episode intro
Are you considering buying a franchise? Do you have a lot of questions about becoming a franchise owner? Then this week’s podcast episode is for you. Hector Morales, Franchise Owner of Elements Massage Pinecrest shares insight and advice that he’s learned over the years that can make buying a franchise easier and increase the chance for success.
With over 25 years of management experience in the retail market, Hector Morales has honed his skills in developing teams that deliver exceptional customer service while driving sales, profitability, and operational excellence. Throughout his career, he has worked for some of the largest retail companies in the industry and leveraged that experience to develop his skills and has become more successful at each new opportunity. With a proven track record of making significant contributions to each organization he has worked for, he decided to take the leap and purchase franchise locations to start his own successful companies. This decision has allowed him to apply his wealth of experience and knowledge to drive success for his own businesses.
Be sure to take notes as Hector shares the following tips when buying a franchise:
- You must always remember that the product is key, it is what can make you successful
- You should mystery shop the unit you are buying first (if it’s already established)
- You don’t always need to change everything and instead should strive to maintain the areas where the unit is already succeeding
- You also need to spend time experiencing the competition to see what they do differently and decide whether the product is right for you
- You need to love the product yourself and have a passion for it, if you don’t you aren’t going to be able to sell it to customers or motivate employees
- Why it’s ok to be afraid to fail but don’t let it take hold and prevent you from moving forward
Be prepared to learn a lot with Hector’s unforgettable franchise buying tips - let’s get hacking!
Follow the Local Business Hacks podcast for more inspiring interviews, hacks, and insider secrets to help grow your business.
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