Growth Hacks For Fitness Businesses with Lou DeFrancisco, President of Body Fit Training
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Episode Guest
Lou DeFrancisco is the President of Body Fit Training (BFT), a community-based functional & strength training concept with 200+ open locations globally. Prior to leading BFT, Lou was the President of StretchLab where he grew the brand into the largest assisted stretching brand with 200+ open locations globally and 700+ licensed locations. Lou’s nearly two decades of experience has taken him through various verticals of fitness, including personal training, physical therapy, chiropractic medicine, acupuncture, massage therapy, stretching, and now group strength training. He has held various sales, marketing, operations, and senior leadership positions in his career.
Growth Hacks For Fitness Businesses with Lou DeFrancisco, President of Body Fit Training
Episode intro
Are you a fitness business owner looking for ways to grow your business? Do you wish there were hacks and secrets you knew to speed up that growth? If so, then this week’s podcast episode is for you. Lou DeFrancisco, President of Body Fit Training, shares shortcuts he’s learned over his career to help your fitness business achieve success.
Lou DeFrancisco is the President of Body Fit Training (BFT), a community-based functional & strength training concept with 200+ open locations globally. Prior to leading BFT, Lou was the President of StretchLab where he grew the brand into the largest assisted stretching brand with 200+ open locations globally and 700+ licensed locations. Lou’s nearly two decades of experience has taken him through various verticals of fitness, including personal training, physical therapy, chiropractic medicine, acupuncture, massage therapy, stretching, and now group strength training. He has held various sales, marketing, operations, and senior leadership positions in his career.
You’ll want to take notes as Lou shares:
- What you need to do to get ahead and be successful in life and in your career
- Why self-belief and goal setting is critical for business owners
- How crucial it is to outwork the competition
- Why there’s no such thing as overnight success
- How important hands-on experience is
- Why it’s important as a fitness business owner to work the front desk
- The importance of having a growth mindset
Be prepared to grow your business with Lou’s inspiring tips - let’s get hacking!
Follow the Local Business Hacks podcast for more inspiring interviews, hacks, and insider secrets to help grow your business.
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