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Game-Changing Tips For Yoga Studio Owners from the Co-Founder of real hot yoga, Cindy Coats

Episode Guest

Cindy Coats is one of the original 3 founders of the real hot yoga brand and franchise. Cindy, along with partners Aaron and Jeff, opened the very first real hot yoga in Knoxville in 2012. Between 2014 and 2018 real hot yoga grew to 6 locations u see various partnerships and licensing agreements. In 2019 the partners decide to further expand the brand by forming a franchise. Real hot yoga became a franchise just before the pandemic hit and devastated many small fitness businesses. The first franchise was signed in early 2022 and opened later that year. As of June 2023, real hot yoga has a total of 12 locations with a few new ones pending and has many great territories open for development.

Game-Changing Tips For Yoga Studio Owners from the Co-Founder of real hot yoga, Cindy Coats

Episode intro

Are you a yoga studio owner who wishes your business was more successful? Do you wish you had more clients coming in the door, that those clients would come back more often, and that your studio was generating more revenue? Then this week’s podcast episode is for you. Tune in Cindy Coats, the Co-Founder of Real Hot Yoga, shares her game-changing tips that can help take your yoga studio to the next level.

Cindy Coats is one of the original 3 founders of the real hot yoga brand and franchise. Cindy, along with partners Aaron and Jeff, opened the very first real hot yoga in Knoxville in 2012. Between 2014 and 2018 real hot yoga grew to 6 locations u see various partnerships and licensing agreements. In 2019 the partners decide to further expand the brand by forming a franchise. Real hot yoga became a franchise just before the pandemic hit and devastated many small fitness businesses. The first franchise was signed in early 2022 and opened later that year. As of June 2023, real hot yoga has a total of 12 locations with a few new ones pending and has many great territories open for development. 

Be sure to take notes as Cindy shares:

  • Why just because you are good at something doesn’t necessarily mean you would be good at running a business in that area and how to solve this
  • Why you should not approach your business with a yoga mindset 
  • Why you need to let go of the guilt that many yoga studio owners have around collecting money
  • Why as a yoga studio owner it’s important to realize that you are offering something of value and people want to pay for something they love

Cindy’s tips and tricks will motivate you to take your business to the next level. Let’s get hacking!

Follow the Local Business Hacks podcast for more inspiring interviews, hacks, and insider secrets to help grow your business.

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