How To Start A Franchise With CEO & Founder of US Cryotherapy, Kevin Kramer
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Episode Guest
Do you dream one day of owning a franchise? Do you have a single location now and are making plans to start selling franchises? Then this week’s podcast episode is for you. Tune in as Kevin Kramer, the CEO & Founder of US Cryotherapy shares his secrets for how to start a franchise and what he wished he had known along the way.
Kevin is responsible for Executive Management and daily operations overseeing all functional divisions within US Cryotherapy Corporate (Direct Sales, Franchising, Company Owned Center Operations, and Manufacturing Partnerships). Focuses most of his daily activities on team building and evaluating infrastructure, Clinical Pathways, Marketing and Sales support, and external partnerships.
Be sure to take notes as Kevin shares:
- Why sometimes it’s best not to be first to market
- Why when starting you should build your first location, prove the concept, and then raise a significant amount of capital to quickly expand
- Why at the same time, sometimes growing too fast can negatively affect your business
- Why you need to open locations in key market areas
- Why it’s important to understand your value proposition and then stay in your business lane even when it comes to offers and promos
- Why it’s important to stand out from other brands
Kevin’s motivational advice will provide inspiration to help you reach your business goals and dreams. Let’s get hacking!
Follow the Local Business Hacks podcast for more inspiring interviews, hacks, and insider secrets to help grow your business.
How To Start A Franchise With CEO & Founder of US Cryotherapy, Kevin Kramer
Episode intro
Kevin is responsible for Executive Management and daily operations overseeing all functional divisions within US Cryotherapy Corporate (Direct Sales, Franchising, Company Owned Center Operations, and Manufacturing Partnerships). Focuses most of his daily activities on team building and evaluating infrastructure, Clinical Pathways, Marketing and Sales support, and external partnerships.
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